Arsenal confirm Nigeria tour looks likely

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Arsenal will head to Nigeria as part of their pre-season preparations as the club’s marketing wing look to expand the Gunners brand in Africa.

Having toured China and Malaysia last summer it looks as though the club are committed to strengthening their globetrotting credentials by targeting a region with a passionate love for the Premier League.

Speaking to the BBC after a meeting with DanJan sports, Arsenal’s marketing director Angus Kinnear gave an update on the plans.

“Everything is right on track. Nigeria will happen. We had a successful meeting and covered a lot of ground.

“It’s very important to get the right message across to the fans in West Africa and the entire continent.

“There is a strong desire to connect with our fans in Africa and the first step starts in Nigeria.”

The decision to tour in Africa comes after Ivan Gazidis confirmed that the Emirates Cup would not take place this summer due to policing resources being stretched by the London 2012 Olympics.

The fixtures and timing of the trip have yet to be confirmed, however, with Euro 2012 taking place in Ukraine and Poland during June and July it is possible that any adventure before August could see some high-profile first team squad stay at home.

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