AST survey shows intense dissatisfaction with Stan Kroenke

Stan Kroenke

The Arsenal Supporters Trust annual survey of its members shows that barely more than 10% are satisfied with Stan Kroenke’s ownership of the club, while 63% declare themselves either ‘quite dissatisfied’ or ‘very dissatisfied’ with the American businessman.

Almost 92% believe there should be greater transparency when it comes to the £6m in consultancy fees taken by KSE (Kroenke Sports Enterprises), while almost 74% believe the clubs other significant shareholder, Alisher Usmanov, should be given a seat on board.

Chief Executive Ivan Gazidis, who will meet fans and shareholders tonight and who spoke yesterday about many aspects of the club, fares better with only 25% expressing dissatisfaction with his performance. Just 5% say they’re very satisfied with 37.5% not caring either way.

There’s significant unhappiness with ticket prices and value for money with well over 50% expressing levels of dissatisfaction, while 73% don’t believe Arsenal do enough to support there being a good atmosphere inside the stadium.

43% would welcome the introduction of a band in the ground to help build atmosphere, a suggestion made by REDaction, while 92% believe the club should invest more resources into ticketing schemes to ensure fewer empty seats.

As for Arsene Wenger, the split as to whether he’s the right man for the job seems fairly even across the board.

To the question, ‘To what extent do you agree or disagree that Arsene Wenger is the right person to manage Arsenal Football Club?’, respondents answered as such:

To what extent do you agree or disagree that Arsène Wenger is the right person to manage Arsenal Football Club?

And with regards to his future, 16% believe he should leave now before the final year of his contract, 36% say next season should be his last, almost 9% want him to sign a new deal and continue beyond 2017, while close to 40% are open to his position being reviewed based on the club’s performance in the 2016/17 season.

There were 943 responses to the survey. You can find a full download of it in PDF format and more information at

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59 Comments on "AST survey shows intense dissatisfaction with Stan Kroenke"

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Very interesting


Heh fecking cunts
your likes mean nothing to me ..
I AM the judge of what is interesting.


Currently a 40%er

Arsene-al fan

Kroenke isn’t an Arsenal fan and never will be. Talking about the ‘business model’ is never going to endear him to us fans. We need the cash to be available so, given it is in the bank, we are in a good position but now things have to change and they need to spend some fcking money (on someone(s) that score goals) as well as retain the good things we have already.

Winning trophies is it. And in the end that is what will take Arsenal to the next level so if Stan is sensible he will drive that and state that it is his aim. Or employ a David Dein like person that loves Arsenal and can push Arsene along.

But not holding my breath, let’s see what happens come August.


No, Kroenke hasn’t the slightest interest in the club as anything other than a source of what he calls the ‘revenues’, but that doesn’t mean he’s uninterested in success on the pitch. Even Kroenke (presumably) understands enough about football in Europe to have twigged that success on the pitch is how you generate bigger revenues. I agree that there isn’t a single positive thing to be said for his ownership, but his thievery has so far been relatively limited, at least compared to that of his role model, the Glazers. He’s been pocketing only what the club can sustain, 3m a year, plus his salary and expenses, though doubtless these will be rising if our profits increase.

Obviously Kroenke isn’t going to put money in, but nor would most Arsenal fans want him to. The vast majority – though I’m not one of them – have always favoured the profiteering US model of ownership over the Arab/Russian prestige/plaything variety, and some AST members even today seem to think that Usmanov shouldn’t be allowed any say in the running of the club. Bizarre, in my view, but there you go. Lucky Kroenke to have their support. Not that he gives a fuck what the AST members think.

As for Wenger, since he’s playing for his new contract, he’ll be spending like there’s no tomorrow this window – otherwise there won’t be a tomorrow for him. This at least is what I take from Gazidis’s interview. If Wenger keeps us in the top four, he’ll be offered more time; if he doesn’t, he won’t.

Since I don’t think top four is something we can take for granted for much longer, I must say the rumour that Koeman is going to Everton depresses me greatly. I was hoping that, since his Southampton contract is expiring the same time as Wenger’s, he’d be waiting for an offer from us. Assuming he does as well at Everton as he’s done at his previous clubs, they’ll be top-four candidates next season or the one after, along with City, United, Chelsea, Liverpool, Spurs, perhaps even (though I doubt it) Leicester and West Ham. Where does that leave us?

Wenger has many merits but winning isn’t one of them. His teams practically never beat better teams and are frequently beaten by worse ones. Top four has always so far been achievable, but whether in the future, now there are so many good managers in the Premiership, it will remain so, I have my doubts. My guess – well, my fear – is that next season will the last time Wenger achieves it, but since it will get him a new three-year contract we will be stuck with him and with under-achievement. Gazidis claims the board have a plan but does that plan take into account the extent to which other clubs are improving? Liverpool have made massive strides under Klopp; so have West Ham under Bilic, Spurs under Poch, Southampton under Koeman. We, by contrast, have been slow to correct our mistakes and, despite some quite heavy spending, have continued to be out-thought and out-played by less talented and less expensive teams, in Europe especially. I loathe Kroenke but he’s not doing the coaching and tactics and in that respect at least can’t held responsible for our lack of significant progress. Progress is the key concept for me. I don’t expect trophies, but I do expect a manager whose results are as good as they should be relative to his financial resources. Koeman’s are better, so I’m dismayed if we’re letting him slip through our fingers. Surely, he’d prefer us to Everton? Surely, if we’d approached him, he’d have been willing to wait? Who has Gazidis got in mind if Wenger doesn’t next season manage top four?


What you deduce from the Gazidis interview depends on which site you read it on and which bits that site chose to quote. The one where I read it first omitted – wisely perhaps – this:

‘ I’m comfortable both that if Arsène is going to extend we will know that and if, whenever that is, he is going to come to an end, that he will give us the time that we need to prepare for that transition.’

In other words, it was always the intention to offer Wenger a new contract, something the club denied when there was a fan outcry about the rumour of this a couple of months back, and it is Wenger, not the club, who will decide when he’d like to retire. Great to know that he’ll be giving the board adequate notice, however. Very considerate of him.

I’m not remotely surprised since the board’s attitude (though more understandable then) was the same two years back. Wenger was offered a further three-year contract before it was even known whether we’d win the FA Cup or finish in the top four. Not surprised, but depressed and appalled. What other club is prepared to pay 8m a year to a manager unconditionally, regardless of his results? Not our league rivals, that’s for sure. Liverpool, United, City, Chelsea, Spurs, West Ham, Leicester, even Everton how they’ve got Moshiri and his ambition and money: all of them have sacked their managers in hope of improvement – and in Leicester, West Ham and Spurs’s case are doubtless pleased that they did.

Given the laissez-faire culture of the boardroom, small wonder it’s replicated in the dressing room. Small wonder our best and most ambitious players often want out. Gazidis says we don’t – financially, he means – have to sell anyone, but since the club have always said this, yet large numbers of players did nonetheless leave, it means nothing at all. If Sanchez, Bellerin, Oezil, etc. get an offer from a club too good to refuse, they’ll go, just as numerous others have gone in the past, and there’s nothing Wenger can do to prevent them. He couldn’t prevent Cesc, even though he had recently signed a new contract.

Small wonder, too, that Koeman is going to Everton. If he waited for us he’d be an old man before a vacancy arose. We’d better just hope that when Wenger does decide to call it a day – ‘whenever that is’ – there’s been a change in the culture of the boardroom and they’ve recovered some sense of responsibility towards the club they’re supposed to be serving. Otherwise, God help us. Currently they’re showing so little interest in our progress they’d probably appoint any old bod whom Wenger has taken a liking to – he’s always had a soft spot for Steve Bruce – and feels is in need of a better-paid job.


Here blogs, check Mr Essay out here.

Think he is bucking for a regular spot on your Site.


Why cant we fire dummy/fake cannons at the start of a matchday?!
gunnersaurus as much as i love him has nowt to do with our heritage.

Take a leaf out of palace’s book. the tail end of the season before and the start of last season their atmosphere was amazing.

Arsene-al fan

Isn’t the atmosphere down to the fans? I go to Quins rugby sometimes and they have music blaring out which kills the fans as whatever they cheer will not be louder than the music, so no-one bothers.

Alternatively I’ve been at the Emirates and the Dortmund fans were incredible, noisy, great tunes etc throughout the match. With no help from anyone.

Arsene-al fan

One idea, Arseblog, could you have a part of your site dedicated to Arsenal chants, so that supporters can get familiar with Arsenal chants and even practice before they go to the Emirates stadium?


Great shout. I expect to see “fuck off Mourinho” to top that section.

Super Joshi

Cannons is a great shout. Anything like that plus a haka-like war cry would be great.


Real cannons, aimed in the rough direction of Seven Sisters tube station


Maybe we can fire Stan Kroenke out of a cannon? That would be REALLY popular.

Gutbukket Deffrolla

We should be playing AC/DC’s “For Those About To Rock… We Salute You” immediately before every home game… with giant booming stage cannons, just the way AC/DC do it live. We are the Gunners, after all. Nothing like a few flashbombs and a bit of (red) smoke to get the fans going. It would set the right mood for sure.

You know Americans love some music at sporting events. Stan and Ivan would love it. Somebody should tell them about it.


This is an amazing idea, they fire a dummy cannon from Edinburgh castle in to the city every day at 1pm (enter jokes about how even if it was real you may not notice any damage)

Pointing it at Tottenham would be hilarious, but if you want to be in keeping with the traditions of Arsenal, the cannon should face east – maybe even at the Away fans since there in that general direction 🙂


One thing I would love, is something similar to Camp Randall Stadium. Half time they play ‘Jump’ by House of Pain, and everyone, and I mean absolutely everyone jumps… check it on YouTube, looks impressive.

Would link but I think I’d break forum rules.

Of change the entrance song to AC/DC Thunderstuck – specially on a champions league night 🙂

Le Jim

Anything to improve the atmosphere.
Anything besides those bloody clappers that Leicester use, that is.


Score more goals….that will improve the atmosphere !!

Al the Gooner

I like the idea of bringing back the old Police marching band with the baton twirling cop at the front. It was always fun to wait for the big throw in front of the North Bank. I remember him dropping it once, much to the amusement of the entire crowd and of course having 10’s of thousands of fans chanting “La la la la la, nick nick, nick nick” was fun. However, I think we need some standing areas to allow like minded fans to group together, that’s down to the FA/EPL/Govt though. When I stood on the North Bank as a kid it was a relatively small group of people that got the crowd going. Bring back air horns too.

No 1 is Perry Groves

Anything but a band – that always smacks of desperation and is basically f*cking annoying. I loathe the ones at England games repeating the same Great Escape tune over and over and over and over a-f*cking-gain.


Damn right. The only people that want bands are the band members themselves.


Given the AST positioning itself as representing Arsenal’s small shareholders, and its often hostile attitude to the concept of a majority shareholder, even to the extent that 74% seem abe to accept someone with Usmanov’s frigntening background on the board, it’s perhaps more suprising that 11% are satisifed with Kroenke and 26% ambivalent than that less than two thirds are dissatified. As for improving the atmosphere at the ground there’s probably little chance of the club adopting Herbert Chapman’s solutuion 80 years ago which was to expel all those ‘barracking’ the team.


And he will care how much????


Quite funny really. Some fans are willing to blame silent Stan for all our ills yet wenger and gazidis have both put on record that the money is there and he has never denied the club any transfer funds.
He doesn’t interfere with team affairs, he let’s the manager run the club how he sees fit yet we blame him and slate the bloke.
If you take wenger and gazidis at thier word then the blame lies solely with the manager and his decision not to buy players last season. Simple as that. But it’s easier for some to blame someone else and ignore the shortcomings of Arsene.


Agree with this somewhat, but there is the fact that with a more ambitious owner, Wenger wouldn’t be there right now.


I totally agree. I’m no fan of Stan but if we are led to believe that Arsène runs the the football side totally and money is and has been available then the only conclusion can be that it’s Arsene that lacks the ambition and it’s his failings not stans that are holding the club back.
Yes Stan is happy as the money is pouring in but if it’s available to spend and isn’t being spent then it can’t be his fault.

Fosk Goooc

I think the way you present matters is too polarised. The starting point in moving forward is money.

To me if we do not make a major striker signing this summer, next season will be a write-off. I’m talking a Lewandowski level signing, rather than making do with a Morata, etc. The syrupped one may allow our money to be spent, but there is a big difference between £40/50m for Morata, and £100m (possibly plus) for the sort of player we need. Broadly the club has the money to get a £100m signing. (I can explain, although it is only based on information which is out there, so there have to be caveats. We as investors in the team are not always told the truth). But here is the rub. If the American is willing to release our money why are we not signing the more expensive player? Does Wenger really not want to? Knowing that his legacy is increasingly tarnished by getting a top 4 position at best, and at best a quarter-final place in Europe.

Arsene must be able to see that Morata is not going to be enough (or a player at that level). I can see it. So what is holding him back? Is it simply parsimony, or is it that money, or more importantly enough money, is not available.

The other major issue is that I think it is fair to say that nobody wants a major shareholder interfering (too much). But I do not understand why nobody, including the American, is not pushing for more dynamism. That is, demanding that the club be driven forward. And employing others to encourage that if he doesn’t want to do it himself. People who know about the Arsenal and football. I haven’t worked at the top levels at the Arsenal, but have been involved in pretty powerful organisations, and really that is the principal role of directors (small d becomes a large d). It simply doesn’t seem to be happening at The Arsenal.

Why do I think your view is too polarised?

i) I know nothing about what Danny Fiszman actually did in practice, but how he comes across was as somebody who was driving things forward, making sure money was available when it was needed, but not interfering with the football side. It seems perfectly possible to have major shareholders to do this; and

ii) the matter at the heart of the whole Arsene Wenger debate: Arsene leaves. Then what happens? Are we going to spend more money, and more particularly the sort of money we need to spend. Even if the new manager asks for it, or he even demands it. I cannot see it with a chief shareholder who has never invested a penny in the team; who seems more than happy just to make money out of the Arsenal – the current profit he looks likely to make is c£1bn, and this will probably go up to £2bn. I think the new manager will simply be told this is the budget and told to get on with it (more nicely of course). At best, this will be reflected in maintaining our current position. At worst we will not be able to maintain our current position. I cannot see any manager who will take us to the next level without a change of principal shareholder.

There is money to spend, but it is not the real issue. That is how much is there to spend. If there is enough and it is not being spent it is Arsene’s fault. If there is not enough, then the blame lies with some or all of the Directors. Probably most importantly, the issue is could there be more money made available. The team needs significant investment to kick on. Either the club is in a position to allow this or it isn’t. It would be nice to be told.


I agree with almost all of this, but there’s no way we can sign a Lewandowski. You might as well ask for Messi.

Firstly the club has to be prepared to sell. Secondly, the oil funded clubs have to decide not to out-bid us (transfer fee plus salary), and thirdly the player has to be prepared to come to us rather than somewhere like Barca or Real.

Fosk Goooc

Morbius – but this is it. I think we can, subject to other clubs out-bidding us. We need to do it quickly. Make him feel wanted and vital. A lot of footballers (surprisingly) refer to how important that is. It’s not wholly about the money.

We would also need to make a world record bid. But I expect that world record to be broken this summer (and more than once), so a world record bid may not look quite so much in a few months time.

But, and I cannot claim any inside knowledge, from “publicly available figures”, we appear to make an underlying profit of £35m pa. We should get an extra £50m from the TV deal (per annum). We have bought Xhaka and Elneny (probably c £40m for the pair) and will probably pay c£20m for another defender. There are squad players who we could offload to pay the wages. Why if Theo goes we should pick up a hefty sum as well. The other new players wages will probably be covered by those of our departees, if the rumoured figures are accurate.

But crucially we also could take £50m from the money sitting in the bank to pay for future repayments for the stadium. As I understand it some of these we cannot pay off for another 10 years even if we wanted to or without massive penalty payments.

So this isn’t football manager wishing, although because I am not in the loop there is a certain amount of back of an envelope-ness.

But it would be nice to try. Without it, I don’t think we will struggle necessarily, but I cannot see much real improvement relative to everyone else. It would also be nice to try and raise more revenue by doing better, and even better winning things. For example, we should make a lot more out of the Champions League next year, simply because we came 2nd in the League.


Think about how many of the top strikers are playing in England right now. I reckon there’s just one.

This isn’t because the likes of Chelsea and Man C are too mean to spend a lot of money on strikers. It’s because there are very few of them and they would rather play where the weather is better, the money at least as good, the intensity of games is less, there’s less physicality, and they are playing in the most successful teams alongside the best players in Europe at the moment.

Fosk Goooc

Morbius – Don’t disagree with you. That’s why I thought it would only work if we threw money at it, and acted quickly.

Most of all it would be nice (to appear) to try.


Club is in crisis at all levels. That’s why things don’t go as planned. Eternity of injuries, sometimes not many but key players (How Cazorla and Wilshere were missed this season?)
Crisis on top level as silent stan wear his nickname perfectly and Wenger who is stubborn as will though not bad results for a team who barely can walk with 3 legs.
They are at fault as much as strong WO people, we have to say that the club is badly manage human wise, we got the cash, we got some very good players who can make the difference, talented youngsters, it just the sauce that doesn’t take anymore. We can hardly blame 1 man but we can find a few suspects. I keep thinking that many things are not known.


Aston Villa are a club in crisis, we are not a club in crisis. Stop being a drama queen.


Bring in safe standing


the club can’t unless thee Government change the law,


I think the fuss over Kroenke is mis-placed. OK it woudl be good if he said more. Perhaps he could put more pressure on Wenger, but basically he keeps out of the way and lets Wenger get on with things. What more can you ask?

He has taken out a trivial £6m from the club, but unlike other owners has put no debt on the club. He does not take dividends. £6m is not much return on a spend of over £1000m over five or so years. I make that a return on his investment of 0.1%. His beneift will be when he finally sells up his shares.

As for Usmanov, he is more of a cunt than Mouriinho – and unlike Mouriinho he has real power over people’s lives.

Arsene-al fan

I agree with your first two paragraphs, though not sure the last line stands up – surely no-one can be more of a c*nt than Mourinho, he is the c*nt meister general.

Arsene-al fan

I agree with your first two paragraphs, though not sure the last paragraph stands up – surely no-one can be more of a c*nt than Mourinho, he is the c*nt meister general.


Usmanov is a cunt in real life, not just in football
Oh and the first thing he would do if he got the chance would be to hire Mourinho

Andy Mack

He’s also stated that he would want a return on his money in the form of a dividend which would be multiples more than £3m per year.


Agree 100% Morbius. Silent Stan is nothing more than a figurehead. The real power to deliver lies below him.


I agree with this assessment.

Firstly, I do not care that Stan invested more than a billion in Arsenal. 6M is still money. Shrugging away this money is the same as saying “Well, it’s ok to be a LITTLE corrupt right?” No, it isn’t. If KSE really did provide a service, why don’t Arsenal tell us what those services are? Better to be open and transparent than hide it and foment discontent.

Secondly, just because we had David Dein pulling the strings so successfully in the past we forget the kind of shit clubs like Liverpool and Man Utd go through with their terrible owners. There is no guarantee that if Stan starts pressuring Wenger to buy players he likes that he won’t end up doing a Perez (see: Makelele) and he knows this hence his stance.

Stan is middle-of-the-pack and his thing with us is he doesn’t intervene, giving the manager time and room to develop his own squad. You can agree or disagree with that approach, but remember David Dein was one of the best board members Arsenal has ever had in our eyes, so it’s a very rosy shade of glasses we use when we want our board to be more proactive.


I think lowering the prices of tickets let it be affordable for anyone to go to ANY game (im talking less than £30 for an adult ticket) The people going to the games now clearly dont give two shits, get people into the ground who actualy are happy to sing for 100 plus mins on match days and will do no matter whats going on, be it with wenger or the team. cheaper tickets = proper fans like you get at in Germany plus we make so much fucking money else where why is it still necessary to bleed the fans dry


I think lowering the prices of tickets let it be affordable for anyone to go to ANY game (im talking less than £30 for an adult ticket) Most of the people going to the games now clearly dont give two shits, get people into the ground who actualy are happy to sing for 100 plus mins on match days and will do no matter whats going on, be it with wenger or the team. cheaper tickets = proper fans like you get at in Germany plus we make so much fucking money else where why is it still necessary to bleed the fans dry

Wilshere NOT Wiltshire
Wilshere NOT Wiltshire

Or cheaper tickets means those who already have them are less inclined to let them go? Leading to a loss of revenue and no guarantee of improved atmosphere.


Arséne should decide when he leaves. After nearly twenty years, a new stadium, 3 Prems, 6 FA cups and a Champions League final, he’s literally won the right.

We are so lucky to have a committed, elegant, decent man who is a true football philosopher in charge of our beloved club, especially when compared to the likes of Maureen and the other enemies of football out there.


Brian Dawes

43% want a band FFS? It’s bad enough having those bloody German drummers over once a season.

Big Mad Andy

To help properly gauge the mood it’d be good to know how many people had the opportunity to complete the survey but didn’t.

If there are 10,000 members of AST for example but less than 1000 gave their opinion that’d suggest a lot of indifference. Likewise, if there are just 943 members and they all made their voice heard it’d be damming.

Gus Caesar

There are around 1,200 AST members in total, so it’s actually a very good response rate.

Andy Mack

It is, but a lot of members have left in recent years as AST keep spouting BS and haven’t represent the majority of supporters for many years.

Big Mad Andy

Ok, thanks for the response.


The number of members in AST doesn’t mean a thing in terms of this survey – the AST is a group with an agenda, and the results of any survey of their members will reflect that agenda. Since AST is on record as wanting both Kroenke and Wenger out, the only surprise here is that Wenger got such a high approval rating out of them.

A more accurate reading of Arsenal supporters’ views would be obtained by surveying everyone who has a paid-up red, silver, gold, or platinum membership card.


Seems like a pretty small sample size to draw any real conclusions.

Gus Caesar

It is the view of a very small section of Arsenal’s support, but then the purposes of the survey is to assess what AST’s membership want them to campaign on, not to draw conclusions on what the whole fanbase thinks/wants.

The Falcon

Bands should be banned from football grounds! Away fans create a good atmosphere, but at home our fans are all to often either nervous ir negative. If I could afford a season ticket, I’d do more to create an atmosphere myself…Try singing songs and cheering the team on or perhaps booing/jeering the opposition if you are naturally negative!

“73% don’t believe Arsenal do enough to support there being a good atmosphere inside the stadium” has got to be one of the most embarrassing things I have ever read…Take some responsibility, this is one of things in the survey we can control! If this gets out fans of other teams will quite rightly ridicule us for it! I’ve said it before and I’ll say it again, supporters are there to support, so get behind the team!

Lone Star Gunner

In my experience the loudest crowds are often prodded into making noise by a designated section of “hard core” fans. For example, the San Antonio Spurs (my local NBA team, ironic name for an Arsenal supporter I know) have a section called the “Baseline Bums” that get the crowd going. The US Men’s national team has the American Outlaws, etc. That might be a better/more organic answer than a band. Then again, the Emirates seem so corporate that such a section might not make the grade with management.

I could envision tickets in such a section to be awarded to regular away fans as a bonus since the away fans seem more fanatical.

broken red army

so let me see. as I remember Stan Ivan and Wenger when leaving Highbury promised 2 things: 1. not only winning League way more frequently we’d be winning CLs and become a giant like Madrid and Bayern Munich.
2. we’d have a much stronger financial power allowing us to be one buying superstars other top top clubs are after.

now am I satisfied or do I feel like a fool you out their trust AND money in wrong hands.

broken red army

whos put* trust….